Remember 1992 when Superman died in DC Comic’s #175 then re-appeared in various forms? Well, that’s kinda what we did with our church bulletin…
Old bulletin cover 8.5"x5.5" size
First off, we didn’t kill our bulletin. Some people thought we did, but that really wasn’t the case. We just changed the way we do church bulletins. In fact, the change seems to be doing a lot of good so far!
Here’s what we did.
We stopped one thing and developed three outlets that accomplish the same goal with greater efficiency, track-ability, and with huge savings in time and money.
- NO — Big multi-page booklet bulletin handed out each week
- YES! — Small “bullet” card with brief event info handed out weekly
- YES! — eBulletin emailed out midweek with links to event signup and more info
- YES! — A few copies of weekly “Info Sheets” available at Guest Services for those who don’t email.
We stopped making the 8.5″x5.5″ multi-page booklets that we were spending more than a dime apiece on each week. We reduced the size of the bulletin to what we call a “Bullet” (8.5″x3.66″). These Bullets are black/white (except for special occasions like Easter and probably Christmas) on heavy stock and cost us about a penny apiece. The Bullet only has limited info on them and are blank on the back for notes if someone needs paper. For those die-hard fans of printed paper, we have a hard copy with an extended list of events, family info (deaths, births, & weddings) available at our Guest Services Desk…though these are getting fewer and fewer requests for theses just a month into the new system. We also started a digital or “eBulletin” which is e-mailed out midweek each week and links people directly to more information about featured events or opportunities. See the archives here.